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Coming to an RV Near
You:
The Villa International Home Theater Sofa©
ALBUQUERQUE, N.
Introduced today at the FMCA Convention in Albuquerque (Booth #328), the Home Theater Sofa is customizable to accommodate two to four viewers and includes individual armrests complete with beverage holders. Motion picture excitement is delivered through optional dual speakers built right into the sofa for systems that include rear channel audio. Other options include pull down snack trays, underneath storage drawers and a variety of colors to choose from.
“This is a real glimpse into the future,” said Villa Vice
President of Sales
Villa International is the world’s leading manufacturer of high quality
recreational vehicle furniture. Villa
furniture can be found in the top-of-the-line coaches of nearly every major motorhome manufacturer in the
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Villa
International Expands Manufacturing Capacity
With New Facility in
RV Furniture
Builder Strengthens Service Capabilities
For
According to
“Obviously, a great deal of the
recreational vehicle industry is centered in
The additional plant capacity was
necessitated by the growing demand for Villa’s high-end RV furniture products –
driver seats, sofas, recliners and dinettes – from both original equipment
manufacturers and consumers in the aftermarket.
Initially, the company plans to transfer production of its popular
driver and passenger seats exclusively to the
Tom Nickel, a 16-year RV industry
veteran and
“One of the keys to success in our industry is the flexibility to meet changing consumer preferences,” Nickel said. “We want to make sure that we’re doing everything we can to help enable our OEM customers’ success, and that means being able to respond quickly to consumer needs, both in production and service.”
The new
“Villa products have always been
known for the highest standards of quality design, style and workmanship,” said
Villa Vice President of Sales
Villa International is the
world’s leading manufacturer of high quality recreational vehicle
furniture. Villa furniture can be found
in the top-of-the-line coaches of nearly every major motorhome
manufacturer in the
# # #
Villa International Introduces Improved 3-Point Driver’s Seat©
At RVIA Convention
RV Industry Invited to “
“In terms of amount of use, the driver and passenger seats are
among the most important items in a motor home,” said
The result is what Villa feels is the most comfortable driver’s seat ever built. To test that belief, Villa is inviting attendees of the RVIA trade show to “test drive” the seats for themselves. Villa will have a number of the new models on display, for attendees’ viewing and seating pleasure, at its booth #W78-80.
According to Long, one of the most common complaints people have with their current driver’s seat is unwanted pressure on the knees. Villa has found a way to eliminate that problem by reconfiguring the dimensions of the chair itself. The re-engineered seats provide more room for the sitter and take up less space in the cockpit.
“Our new driver and passenger seats will fit a wider range of people, and will fit into a greater variety of motorhomes, than anything that has come before,” Long said. “It’s all about helping to make the RV experience as attractive as possible for the ultimate customer, the millions of motorhome enthusiasts who are looking for the best in life on the road.”
Villa International is the world’s leading manufacturer of
high quality recreational vehicle furniture.
Villa furniture can be found in the top-of-the-line coaches of nearly
every major motorhome manufacturer in the
Carnegie model pictured
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Motorhome Makeover
A Before & After Story
Before Terry Guinn came to Villa International, his recently purchased 1998 Winnebago Ultimate Freedom had one major problem. There wasn’t anything wrong with the vehicle itself. Terry had bought the diesel pusher second hand, but had found it to be in excellent condition: low mileage, single owner, well-maintained. On the outside, and under the hood, this was a dream coach.
The challenges were to be found inside the coach. After five years, the furnishings and fabric selections seemed outdated. More importantly, the floor plan didn’t work for Terry and his family.
The previous owners had been a retired couple who traveled on their own. The existing sofas were small and impractical. Outside of the bedroom, there was nowhere for anyone to sleep. Meanwhile, a stand-alone dinette, with four large dining chairs, was squeezing out valuable space in the main cabin.
Terry’s family needed something different. Their family included three daughters, with whom they made frequent, short trips over weekends and holidays. Meals for them were always on the run.
They didn’t need a family dining table, they needed plenty of space to lounge around during the day and room for everyone to sleep at night. And they needed furniture with comfort and style that better reflected the tastes of their family.
After working with their Villa International sales representative, the Guinns were able to create a dream interior to go along with the rest of their dream coach.
The centerpiece of the Villa-designed floor plan was a first-of-its-kind custom sofa lounge Villa called the “Double-J Ensemble.”
The Double-J Ensemble is really two sleeper sofas, built side-by-side, with a padded center arm and beds for as many as four people. One end of the sofa extends into the galley area and is equipped with a dinette table.
Opposite the Double-J, Villa placed a second, traditional j-lounge sofa that can also be used as a double sleeper. The Guinns also selected Driver and Passenger seats with integrated seat belts, power lumbar, heat, and massage. As Terry Guinn said when he saw the final result: “It would sure be great if every coach came with this kind of interior style and functionality, but if that’s not possible, it’s good to know that Villa is here to make this kind of a dream come true!”
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A Hidden Gem of a Night’s Sleep:
Villa International Launches Its RV Inflata-Bed
Sofa
ANAHEIM, Calif. – July
18, 2003 – It looks like a standard, albeit beautiful, piece of RV
furniture on the outside, but open up Villa International’s new RV Inflata-Bed
sofa and you’ll find a world of difference.
That’s because Villa International has taken the innovative step of
combining a high-quality inflatable mattress with its traditional sofa bed
configuration. The durable mattress
inflates in minutes (thanks to an attachable automatic pump) – and deflates
even quicker. It’s an unbeatable
combination that’s sure to set a new standard for sleeping comfort and
convenience.
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Villa International Introduces Another
Industry First:
The Chaise-J© Double Footrest Sofa/Sleeper
ANAHEIM, Calif. – July 18, 2003 – Comfortable sitting, and comfortable sleeping, just got a little easier with Villa International’s new Chaise-J©, a double j-lounge with built-in footrests at either end of the sofa. Not only does the Chaise-J provide ultimate “put-your-feet-up” comfort for sitting, but it also contains a hidden jack-knife sleeper. Treat yourself and your favorite traveling partner to truly easy living with the friendly convenience of the Chaise-J.
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Villa International Launches “EasyGuide” Program
To Simplify RV Furniture Purchases
“After Market No Longer an After Thought”
The initiative, the first of its kind to specifically address the after market needs of consumers, is a direct response to increasing demand for more readily available furniture options within the RV community. At the heart of the program is Villa’s new EasyGuide© ordering system, a user-friendly process for confirming the furniture style, fabric, measurements and options that meet each customer’s specific interior needs.
The EasyGuide© order form is accessible at Villa’s updated web site (www.villainternational.com) or by calling 888-707-7272.
“Historically, this has been an under served market, making RV
furniture buying a daunting task – from just finding a supplier, to measuring,
upholstering and installing the piece you like,” said Villa Vice President of
Sales
“At Villa International, we’ve changed all that,” Long said. “We’ve made it easy now for consumers to obtain just the right piece of furniture to complement their ideal RV lifestyle.”
Villa International has been making hand-built, custom furniture for the RV industry since 1969, selling primarily to RV manufacturers whose top-of-the-line coaches require the ultimate in quality furnishings. Recently, however, Villa has seen an increase in demand among consumers who want to incorporate that same sense of style and comfort into their existing motor home’s interior design.
“It makes all the sense in the world,” Long said. “For RV owners who aren’t financially prepared yet to trade up to that next highest model, or who simply want to update the look and feel of their current motor coach, Villa provides an ideal solution for enhancing their RV experience.”
Villa International is the world’s leading manufacturer of
high quality recreational vehicle furniture.
Villa furniture can be found in the top-of-the-line coaches of nearly
every major motorhome manufacturer in the
# # #
Villa International’s Entertainment Lounge©
Represents the Ultimate “RV Theatre”
Experience
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